GREENVILLE, S.C. — BFGoodrich today announced the launch of its SmartWay-verified DR454 drive tire.

The tire is aimed at the owner/operator and small- to mid-sized on-highway and super-regional fleet markets, where fuel economy is a concern. The tire complements the existing BF Goodrich DF444 drive tire, which will remain in the company’s product portfolio.

Donna Murphy, business segment manager with BF Goodrich, said the new tire combines fuel efficiency with excellent grip and retreadability. The DR444 remains an option for customers more concerned with long removal mileage, she said.

“Both are complimentary and we will continue to have both in our product offering,” Murphy said.

BFGoodrich now offers SmartWay-verified tires for drive, steer and trailer positions. The new addition is currently available in two sizes: 11R22.5 and 275/80R22.5.

BFGoodrich is owned by Michelin and produces tires at an intermediate price point.

“The BFGoodrich brand is known for its heritage of proven performance in trucking history and understands the importance of helping fleets take control of their day-to-day business,” said Murphy. “It’s a brand that fleet operators can count on, and our goal is to continue to build this trust with new offers that meet their critical business needs.  The new BFGoodrich DR454 SmartWay-verified highway drive tire provides regulation compliance and fewer stops at the pump, which fulfills the needs of these important customers. I urge everyone in the industry to stay tuned because this is just the beginning of exciting things to come for the BFGoodrich brand.”