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Pete rolls out new color codes (August 14, 2001)

DENTON, Tex. -- Peterbilt trucks are now available in a new line of highly stylized colors of DuPont Imron paint.


DENTON, Tex. — Peterbilt trucks are now available in a new line of highly stylized colors of DuPont Imron paint.

The choices include many new custom color schemes, including Imron 5000, Imron 6000, Imron 6000 Pearls and Imron 6000 Metallics.

“We have kept all of our customers’ favorites and added exciting new colors based on trends in the automotive industry, customer feedback and special requests,” says Peterbilt assistant general manager Dan Sobic. “There’s a color choice to enhance and personalize every customers’ truck purchase.”

All of the available formulations are environmentally conscious with low Volatile Organic Compound levels, and feature high-tech finishes that help resist harsh over-the-road conditions.

“Owner-operators and premium fleets treat their vehicles as an extension of themselves, and as such the color of the truck is a very important part of the spec’ing process,” he says.


Truck News

Truck News

Truck News is Canada's leading trucking newspaper - news and information for trucking companies, owner/operators, truck drivers and logistics professionals working in the Canadian trucking industry.
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