Transportation It’s the right time for ‘Choose to Truck’ March 16, 2022 By all accounts the Canadian Trucking Alliance’s Choose to Truck campaign is knocking it out of the park. Image problems have plagued our industry for decades. I remember getting routinely…
Transportation CTA launches broad trucking industry image campaign November 29, 2021 The Canadian Trucking Alliance (CTA) has unveiled a multi-year public relations strategy that will rely on social media to reach a new generation of truckers. Primarily aimed at Millennials and…
Transportation ATA taking applications for Trucking Image Award May 8, 2017 SAN ANTONIO, TX - The American Trucking Associations (ATA) has announced it is now accepting applications for this year's Mike Russell Trucking Image Award.
Please, More Leadership Like This August 1, 2014 Lord knows we need to improve the trucking industry's image.
BLOG: Stand Up and Take a Bow August 1, 2014 Blogger Dave MacNevin tells us what the trucking needs to promote and sell to the general public. If you love this industry, you will understand, writes Dave.
Shaw Shows Off Trucking Industry with New Commercials August 1, 2014 MISSISSAUGA, ON - Shaw Tracking invests in trucking industry's image.
Alberta’s Road Knights Focus on Young and Job Hungry August 1, 2014 EDMONTON - Nominations for a new team OF Road Knights need to be in by December 31.
