It’s the right time for ‘Choose to Truck’

By all accounts the Canadian Trucking Alliance’s Choose to Truck campaign is knocking it out of the park. Image problems have plagued our industry for decades. I remember getting routinely…

CTA launches broad trucking industry image campaign

The Canadian Trucking Alliance (CTA) has unveiled a multi-year public relations strategy that will rely on social media to reach a new generation of truckers. Primarily aimed at Millennials and…

ATA taking applications for Trucking Image Award

SAN ANTONIO, TX - The American Trucking Associations (ATA) has announced it is now accepting applications for this year's Mike Russell Trucking Image Award.

Please, More Leadership Like This

Lord knows we need to improve the trucking industry's image.

Shaw Shows Off Trucking Industry with New Commercials

MISSISSAUGA, ON - Shaw Tracking invests in trucking industry's image.

Alberta’s Road Knights Focus on Young and Job Hungry

EDMONTON - Nominations for a new team OF Road Knights need to be in by December 31.