EVANSVILLE, Ind. — Accuride announced today a realignment of its sales and marketing organization in an effort to streamline its management and cost structure.
The realignment creates greater P&L accountability for Accuride Wheels and Gunite business units, the company announced.
As part of the restructuring, Drew Hofley and Chad Monroe have been appointed to new leadership roles in sales and marketing.
Hofley has been named vice-president, regional sales. He’ll report to Scott Hazlett, senior vice-president of operations. Hofley will lead the regional sales team (including the Canadian region) as it grows its business with regional OEMs, national and regional fleets and warehouse-distributor aftermarket accounts.
Tony Pape, director, aftermarket strategy and sales will also report directly to Hazlett. Pape will continue to direct Accuride’s Canadian aftermarket strategy, the company announced.
Meanwhile, Monroe has been promoted to vice-president, OEM sales, marketing and business development, reporting directly to company president and CEO Rich Dauch. Monroe will work closely with the senior leadership team to expand business with Accuride’s primary OEM customers, the company says.
“The changes we are making today position us to support key customers and drive accountability for profitable sales and market share expansion,” Dauch said. “These changes reflect our commitment to realize the full commercial value of recent capital investments that have greatly improved quality, delivery and lead-time performance here at Accuride. Competitively repositioned, we are working to ensure that our customers benefit from the Company’s industry-leading products and technologies, including the all-new Steel Armor corrosion-fighting coating for steel wheels and the Gunite family of Gold and Silver Lightweight brake drums.”