New video teaches motorists to share

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TORONTO, Ont. – The Ontario Trucking Association (OTA) has unveiled a 20-minute video and accompanying pocket guide meant to teach the general public how to share the road with trucks.

“It’s important that all motorists recognize that they can take steps to make roads safer for everyone who uses them,” said OTA president David Bradley, referring to the new video produced by Truck Safety Productions, and released in time for the Victoria Day weekend. “Truck drivers are not at fault in over 72 per cent of collisions that occur between cars and trucks. Ontario roads would be a safer place if there was a greater level of understanding of the unique handling capabilities – and limitations – of large commercial vehicles.”

The video incorporates both live action and computer-animated scenarios to highlight key tips for road users, while an accompanying pocket reference guide can later serve as a quick reminder of lessons taught on screen.

The tips themselves refer to “caution zones” around a tractor-trailer – such as blind spots and a buffer area directly in front of a truck. Basically, graphics look much like those used in the U.S.-based “No Zone” campaign that has the same purpose.

Assistance was also provided by the Canadian Trucking Alliance, International, Canadian Tire, Valvoline, Eagle One, Honda, Goodyear, Manac and Bell Mobility.

Free copies will be distributed to the first 1,000 people who call the association to request a copy, while others are available for $9.99 each. Institutions and educational facilities can purchase a video with public viewing rights for $19.99. n

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Truck News is Canada's leading trucking newspaper - news and information for trucking companies, owner/operators, truck drivers and logistics professionals working in the Canadian trucking industry.


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