Private fleets show off their iron bling
KING CITY, Ont. — It’s safe to say that few trucking carriers take as much pride in the look and style of their equipment as Canada’s private truck fleets.
Each year at the Private Motor Truck Council of Canada‘s annual conference attendees are wowed by the graphic eye candy displayed by the 2010 Vehicle Graphics Design competition finalists. This year’s winning lineup included Canada’s top donut and coffee chain as well as the NHL.
This is the 25th year of the most colorful awards in the trucking community and presentations were made during the PMTC’s annual general meeting in King City, Ont.
"The number of entries has set records in each of the past three years which confirms the interest that companies have in promoting their products and services through illustrative graphics," said PMTC President Bruce Richards.
Awards by category were presented to the following fleets:
Tractor Trailer Combination: Vancouver Island Brewery and Double Diamond
Straight Truck: Market Your Car and Mill Street Brewery
Night-Time Safety: The TDL Group Corp. (otherwise known as Tim Horton’s fleet).
Special Events/Promotion: Sony Computer Entertainment and the national Hockey League.
Identity Fleet Graphics: Coast Paper and Kubota
Human Interest: FROGBOX and Frito-Lay Canada
Light Duty Commercial Truck: Frank Owens and Coop Agrilait
Graphics suppliers to many of the winners included National Graphic Solutions, Toronto Digital Imaging, Unique Media Solutions, Turbo Images, Twin City Graphics, Motive Media, k5creative, and Lowen.
3M provided the film for most of the winning truck-side graphics.
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