MONTREAL — Caterpillar’s much anticipated vocational truck will make its Canadian debut at ExpoCam in a few weeks.

Held at Place Bonaventure in Montreal from April 7th to 9th, ExpoCam is the largest trucking products showcase of the year in Canada.

Organizers (which just happens to be Newcom Business Media – the publisher of Today’s Trucking) are anticipating strong support from OEMs and dealers as the transport economy recovers.

About 16,000 visitors will see more than 325 exhibitors from across North America.

All the major truck manufacturers including Freightliner, Western Star, Navistar, Kenworth, Peterbilt, Mack, Volvo, Hino, Mitsubishi and Caterpillar will feature their newest and most technologically advanced vehicles.

Admittance to ExpoCam is open to industry members for an advance online registration fee of $10.00 until April 6th, or for $20.00 payable at the show.

Cat’s new vocational trucks will start rolling off the line in mid-2011, but Canadian customers will be able to get an exclusive first look at ExpoCam.

The show will also highlight the impact of new technology on the environment the return of the GREEN ROUTE. It features exhibitors whose products promote fuel efficiency or reduce emissions and provides fleet managers with a one-stop source of information on products they need in order to operate more efficiently.

New in 2011 is the New Product Showcase, a dedicated section of the show floor where exhibitors will feature emerging products and services.

Also new this year is the Exhibitor Presentation Theatre where exhibiting professionals will profile their products in detail and take questions from the audience.

On all three show days, there will be a series of professionally produced French-language seminars on subjects with a direct impact on the Quebec trucking industry.

Up-to-the-minute information on ExpoCam 2011, including seminar details and online registration is at www.expocam.ca. Place Bonaventure’s website is www.placebonaventure.com.