Wabco launches ProVia budget brand

John G Smith

LAS VEGAS, NV – Wabco has unveiled the ProVia brand of budget parts, taking a step that it says will help bridge the gap between “parts of questionable origin” and premium aftermarket offerings.

The products are available exclusively through Wabco’s North American aftermarket organization or distributor network.

Related products on display during Heavy Duty Aftermarket Week included brake pads available in 10 different kits that offer replacement alternatives for more than 120 part numbers from various commercial vehicle builders. Spring brake chambers on display come in a universal design and promise more operating cycles than comparable budget parts.

John G Smith

John G. Smith is the editorial director of Newcom Media's trucking and supply chain publications -- including Today's Trucking, trucknews.com, TruckTech, Transport Routier, Canadian Shipper, Inside Logistics, Solid Waste & Recycling, and Road Today. The award-winning journalist has covered the trucking industry since 1995.

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