In my new gig as a partner at Transrep Inc, I get to meet both new folks and old friends while we showcase some of the new products and services that we have chosen to represent to the trucking industry. I have never been one for using this particular format to showcase these products and services because for too many of the readers of these articles there just wouldn’t be the interest to keep you all engaged. I thought that I might change this rule this time because I think everyone is interested in some of the new services that are available for screening and hiring new drivers into the industry and to screen experienced drivers into a new company. Whether you’re hiring drivers or looking to get hired or are entirely new to the industry, there are new tools afoot that you should be aware of.
I had the opportunity to join a couple other fellows last year to do some consulting at a trucking company that was performing well below what the ownership believed was possible. During our review of the entire company, when we got to recruiting I was amazed when I heard from one of their recruiters that 80% of the company’s new hires were coming through Kijiji. I knew of course that this type of recruiting was the future and that eventually it would dominate but when I heard the numbers from this high profile, mid-size company for the first time it was a little shocking. The future is here! I mention this because as many of you know a lot of great products and services are victims of poor timing. It might be a good idea but if the market is not ready for it, it won’t fly.
I first met the folks from JOBehaviors www.JOBehaviors.com/transportation at this year’s Truckload Carriers Association’s annual convention this past March. It was during the Schools Committee meeting that I was co-chairing that we revealed that our committee had been charged to build a case for FMCSA (Federal Motor Carrier Safety Administration) to review and hopefully have them consider allowing 18 year olds to drive interstate in the US. For those of you who don’t know, it’s illegal for an 18 year old to drive across a state line. The strange piece here is that in more than 40 states, an 18 year old is perfectly legal to drive a class 8 vehicle within a state’s borders. There are no restrictions in Canada for an 18 year old to drive from one province to another.
It was during this meeting that I became aware of JOBehaviors and what it can do for a trucking company. How it works is that, an individual goes on-line and answers a list of questions. It usually takes 12 minutes to complete and at most, 15 minutes. What it produces is a behavioural profile of two important personality traits that are imperative for the success of a driver in their career and also the long term success of the company hiring them. The results come back in the form of a zero to five star rating that measures the individuals global prospective on safety; do they get it and, an individual’s propensity towards loyalty.
As an employer in the trucking industry this is a GAME CHANGER of the first degree. To be able to get an inside look into an individual’s behaviours and get a measurement like this allows the trucking industry to change with a tool like this. Let’s face it people, we don’t want a low scoring individual on our highways. But they’re there right now. They went for their written and their road test, they passed because they are not stupid…….they are just dangerous and in the wrong profession and they are on our highways wrecking havoc as we speak.
So getting back to the shift to on-line recruiting, this is where it gets neat for me and again it is all in the timing. A trucking company places their application on their web page and invites potential drivers to fill it in. If the individual has a profile that would qualify them to go to the next step, which is normally an interview, their info is forwarded to the on-line questionnaire center at JOBehaviors. The individual is assessed and a zero to five star rating is sent with the application to the recruiting department. Now the recruiter knows whether they want to go to the next step or not. JOBehaviors has screened the minutia out. The trucking company may have a policy to only interview the three stars and higher or they may be almost fully seated and say we are now going to only hire four or five star rated drivers. Like I said, a “game changer”. With a tool like this we could clean the bottom feeders’ right out of this industry, make the roads safer, and bring folks into the industry that will have a much higher chance at having a successful career.
We are of course planning on including this technology in our presentation to FMCSA on the young drivers program. We could try it with nothing but five star individuals to begin with. The State of Arkansas www.truckingarkansas.com is a believer and have built their workforce development program for entry level drivers around JOBehaviors as has the State of Utah.
There is always a new widget or gadget parlour trick in this industry but this one has the pedigree to raise the bar on every measurable there is in this industry and I can’t wait to see the results as it gains more and more acceptance.
Ray J. Haight
CEO Transrep. Inc
Past Chairman TCA
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