Michelin unveils new Tire Care program

NASHVILLE, Tenn. — Michelin has introduced a new Tire Care program it says will help fleets better manage their tires and reduce their operating costs.

It was announced at the Technology & Maintenance Council’s annual spring meetings and is available immediately in the US, and within the next year in Canada.

Michelin Tire Care sidewall evaluation

Tire Care is an advanced tire monitoring program that aims to improve uptime and reduce costs. Michelin claims it’s the only fully digital, nationwide fleet tire monitoring program and it is backing it with a guarantee that fleet members will see: reduced service calls; improved CSA scores; better fuel economy; improved driver satisfaction; and/or increased tire mileage.

The program is supported by Michelin’s Commercial Service Network, whose technicians will capture truck tire data electronically and store it in the cloud. Fleet operators can then use this data to maximize uptime and reduce tire-related expenses. Data collected through the program will be available to fleets in real-time.

“Fleet operations and maintenance managers are looking for consistent, trustworthy tire monitoring and evaluation. Michelin Tire Care gives them the valuable information and technical insights they need to ensure they are getting the best ROI from their tire assets,” said Vic Koelsch, chief operating officer, Michelin Americas Truck Tires Division. “Tire Care is a valuable new component of our existing service offers – all of which are aimed at improving a fleet’s performance and ultimately its bottom line.”

Fleets can choose between two Tire Care programs: Fleet Ready and Fleet Fit.

Fleet Ready provides regular tire monitoring for air pressure, tread depth, valve caps, irregular wear and offers a full visual inspection scheduled at a pre-determined frequency. Technicians will provide actionable summary reports to highlight immediate needs and project tire replacement.

Fleet Fit offers all of the above, plus expert guidance on tire by wheel position and application, tire forecasting, budgeting and tire optimization by vehicle.

Tire Care complements Michelin’s existing support programs, which include ONCall 2.0 and Michelin Truck Care. The subscription-based program is available to all fleets, regardless of whether or not they run Michelin tires.


James Menzies

James Menzies is editor of Today's Trucking. He has been covering the Canadian trucking industry for more than 18 years and holds a CDL. Reach him at james@newcom.ca or follow him on Twitter at @JamesMenzies.

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