Behind the headlines (November 02, 2007)

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In October we launched our newest online venture, Transportation Matters, a dynamic webcast which examines the issues, trends and people behind today’s transportation headlines. The engaging program, available on trucknews.com, puts viewers face-to-face with today’s newsmakers.

This show is 10-minutes of informative “television” broken down into three distinct segments. The first segment is dedicated to industry issues. The second is an in-the-field report on anything from industry shows to new product demos to lifestyle issues. The third segment, called “Inside the Numbers,” analyzes transportation industry statistics.

Coming on-board to direct and produce the show is Brad Ling. Transportation Media staffers Lou Smyrlis, James Menzies and Adam Ledlow are also directly involved with the show.

When Transportation Matters aired on October 5, it marked the first time ever that a Canadian transportation media company had introduced such a program.

In October sister publication Canadian Transportation & Logistics partnered with Dan Goodwill & Associates and Schneider Logistics to produce a Transportation Procurement Conference.

Editorial director Smyrlis addressed the conference on the latest trends in transportation procurement, referring to preliminary results from our annual Transportation Buying Trends Survey.

Smyrlis also addressed the Ontario Institute of the Purchasing Management Association of Canada on transportation sustainability issues. It was the first of several transportation sustainability projects Transportation Media is involved in this fall. The September/October issue of Motortruck Fleet Executive included our first Green to Gold supplement, detailing the technologies and strategies that are not only good for the environment but also the bottom line.

And in November Transportation Media is hosting an Environmental Summit at the annual conference of the Canadian Institute of Traffic and Transportation in Quebec City. Smyrlis heads the event, which will include presentations from carriers leading the change to sustainable transportation practices

Natural Resources Canada and Niagara University are also involved in the event.

And the Fall also marked the completion and publication of the second annual Driver Satisfaction Survey.

The research project is designed to probe the attitudes of company drivers and owner/operators on a variety of issues that affect recruitment and retention.

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Truck News is Canada's leading trucking newspaper - news and information for trucking companies, owner/operators, truck drivers and logistics professionals working in the Canadian trucking industry.


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