International hits the road

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CHICAGO, Ill. – International is traveling the U.S. and Canada with a mobile training centre to educate dealership personnel about such things as new spec’ing, maintenance and parts systems.

The centre comes in the form of a 22×40-foot classroom that sits in a 53-foot, triple-wide trailer. And, of course, it’s pulled with an International 9200i .

Among the classroom’s features are 32 computer workstations, 16 of which will be able to access the Web once a trailer opens for its two-week training sessions and mini-clinics. The trailer will help teach personnel about how to spec’ online, help customers finance purchases online, and find information on the dealer Extranet.

“Our new information technology tools are designed to make it easier for our dealers to help customers buy an International truck and keep it on the road,” said Steve Keate, president of International’s truck group. “To do this, we’re hitting the road and personalizing this training, making it easy for our dealer personnel.”

About 1,700 personnel will be trained through the initiative.

For more information, see www.InternationalDelivers.com. n

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