LOUISVILLE, Ky. – Sometimes it’s fun to take a step back and take a good hard look at the imagine-if-we scenarios in life. With this in mind, Kenworth has developed a new W900L concept vehicle.

Borrowing a trick out of an automaker’s playbook, Kenworth unveiled it’s dream machine at the Mid-America Trucking Show. A company spokesman explained the rig isn’t available for purchase at this time, in fact it may never be in exactly this configuration.

Developed in collaboration with leading designer Bruce Canepa, the premium unit sports unique external and interior styling the company says will eventually make it an excellent owner/operator or company driver reward truck. The W900L concept tractor’s exterior features a custom, two-toned paint scheme of midnight black over millennium silver trim. The custom Panelite Millennium LED lighting package, coupled with “wide-mounted” fuel tanks and rear-mounted polished toolboxes, create a sense of linear continuity from front to rear, according to Canepa.

“Bruce is one of the world’s leading designers,” says Ed Caudill, Kenworth general manager and PACCAR vice-president. “He’s done a great job in significantly enhancing the appeal of the W900L, which many drivers already consider to be the industry’s most classic and traditional heavy-duty truck.” n