KING CITY, Ont. –It’s the most colourful awards program in the industry and it attracts entries from both private and for-hire fleets. The most visually stunning fleet graphics were awarded for the 25th year June 18 at the Private Motor Truck Council’s Annual General Meeting and Conference.

The 2010 Vehicle Graphics Design competition is sponsored by the wPMTCO and 3M Canada and includes seven categories: Tractor-Trailer; Straight Truck; Special Events/Promotion; Night-Time Safety; Light-Duty Commercial Truck; Human Interest; and Identity Fleet.

“For 25 years 3M Canada has sponsored the vehicle graphics design awards, and we have seen the competition grow from that of a localized one to a truly national event,” said PMTC president Bruce Richards. “The number of entries has set records in each of the past three years which confirms the interest that companies have in promoting their products and services through illustrative graphics. Our thanks to all the participants and in particular to 3M Canada who make this annual event possible.”

This year’s winners (with the graphics house in parentheses) were: Tractor-Trailer: Vancouver Island Brewery (National Graphic Solution); Double Diamond (Toronto Digital Imaging); honourable mention to Saputo Dairy Products (National Graphic Solutions).

Straight Truck: Market Your Car (Unique Media Solutions); Mill Street Brewery (Turbo Images); honourable mention to Rooms 4 U (Twin City Graphics). Special Events/Promotion: Sony Computer Entertainment (Turbo Images); NHL (Toronto Digital Imaging); honourable mention to Molson Coors (Twin City Graphics).

Night-Time Safety: The TDL Group/Tim Horton’s (Toronto Digital Imaging). Light-Duty Commercial Truck: Frank Owens (Twin City Graphics); Coop Agrilait (Turbo Images): honourable mention to Glaceau (Motive Media). Identity Fleet: Coast Paper (Turbo Images); Kubota (Toronto Digital Imaging); honourable mention to Agropur -Natrel Division (Turbo Images). Human Interest: Frogbox (k5creative); Frito-Lay Canada (Lowen); honourable mention to Booth Centennial (Toronto Digital Imaging).