RICHMOND, B.C. — Dana Corporation has agreed to begin marketing SmarTire’s tire pressure and temperature monitoring systems to the commercial vehicle market.

Under the agreement, Dana will market and sell the tire monitoring systems to OEM customers in North America, Australia and New Zealand. Dana and SmarTire will work together to meet the needs of other global customers, the companies announced.

Al Kozak, president and CEO of SmarTire, said, “Aligning with a strong Tier 1 supplier of Dana’s caliber is the central building block in our corporate strategy for succeeding in the commercial vehicle market. The interest and demand for tire monitoring systems for commercial vehicles is strong and growing. Being recognized as one of Dana’s trusted partners greatly enhances the company’s ability to bring products to market quickly and to provide support for the products in the field. Dana has an incredible reputation in the commercial vehicle market and an established customer base that is second to none in the industry.”

“We are excited about marketing SmarTire’s tire pressure monitoring systems. SmarTire’s vision of a wireless network for vehicles aligns with our strategy of tire management and advanced system solutions for commercial vehicles,” added Steve Slesinski, director of product management and systems marketing for Dana. “In conjunction with their wireless gateway, we anticipate the development of additional wireless sensing and control applications that will benefit commercial vehicles. This partnership is the culmination of a long-standing relationship between our two companies.”