New from Alcoa is what it calls its most durable, easy-to-maintain commercial truck wheel, Dura-Bright EVO, to the North American market.

Unveiled at the Mid-America show, the new wheel is said to maintain all the benefits of its predecessor, the Dura-Bright wheel with XBR technology, while taking the wheel’s performance to a new level. The Dura-Bright EVO wheel is claimed to be 10 times more resistant to corrosion primarily caused by road salts and weather elements, and more resistant to chemicals found in the toughest truck cleaning agents. This durability enables the use of a wider variety of cleaning solutions to simplify maintenance, while preserving the integrity and brightness of the wheel.

The Dura-Bright EVO wheel is the company’s easiest-to-maintain wheel yet, says Alcoa, and can maintain its shine even after years of use, without the need for polishing. Dura-Bright is not a coating, but rather a surface treatment that penetrates the aluminum and becomes an integral part of the wheel. Regular cleaning with commonly used truck washing products or with just mild soap and water will keep the wheels shiny, even after hundreds of washes and thousands of miles, reducing maintenance costs.

The new wheel will be available for orders shipping in August in 22.5 x 8.25 and 24.5 x 8.25 sizes. All remaining North American fitments will shift to Dura-Bright EVO in January 2016, for fitments from class 3 through 8.