DENTON, Texas — Peterbilt has developed a new Model 579 configurator tool, which allows customers to design their own truck online.
“The new online configurator lets users build their own Model 579 in a fun, immersive way,” said Todd Acker, Peterbilt’s director of marketing. “Whether you’re a truck owner or an enthusiast, the configurator lets you virtually design and customize your truck, save and e-mail an image of it, and contact your nearest Peterbilt dealership for more details.”
The tool allows customers to choose their own sleepers, interior trim packages, external colours, axles, fairings, headlamps, and engine performance levels.
“At each step of the selection process, the vehicle image will change to reflect the users’ choices,” said Acker. “The Model 579 is one of the most exciting, successful product launches in Peterbilt’s 75-year history, and the new configurator tool is an outstanding way to explore the vehicle’s versatility and numerous customization choices to optimize fuel efficiency, performance and styling for particular applications and personal preferences.”
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