And the red ribbon goes to…

CORNWALL, Ont. — Wouldn’t your rig(s) look great adorned with a little red ribbon that shows you have heart?

Cornwall, Ont., residents Brian Goodfellow and Eleanor Bookman think so.

Here’s why: a few years ago, they heard that the local Kinettes were raising money to send care packages to individual soldiers through a program called “Chosen Soldier Project.”

That proved so successful that Goodfellow and Bookman spearheaded another campaign, this one called Red Ribbon Forces.

The aim is to get money for the Canadian Forces Hospital Fund that provides medical or rehab assistance for Canadian casualties. So far, they’ve raised more than $35,000.

The plan is to have as many truckers as possible purchase a magnetic ribbon for their rigs (at a measly $6 per) that advertises to the world that the truckers supports the troops.

(They also sell window stickers, motorcycle helmet stickers, satellite dish covers and sew-on patches.)

For an in-depth look at how Canadian troops fare at trucking in Afghanistan, be sure to check out this week’s online feature, Our Driving Forces.

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