CLEVELAND, Ohio — Eaton Corporation has announced that Eric Zahrai has been named manager for aftertreatment marketing and strategic partners for its truck group.
In his new role, Zahrai will be responsible for providing marketing leadership for one of Eaton’s newest businesses that provides technology and systems for aftertreatment of diesel-powered commercial vehicle exhaust, according to a statement from the company. Additionally, Zahrai will take the lead for managing the relationship with Eaton’s strategic commercial vehicle supplier partners, Dana Holding Corporation and Bendix Heavy Vehicle Systems Group, and will lead the implementation of a strategic account targeting process, states Eaton.
“Eric’s sales and marketing experience with Eaton is deep and global, and that gives him an important perspective in his new position,” said John Beering, director of marketing for the truck group. “We’re looking to leverage Eric’s proven leadership skills to take our aftertreatment business toward commercialization, and to foster greater strategic cooperation and synergy with our Roadranger marketing partners at Dana and Bendix.”
Truck News is Canada's leading trucking newspaper - news and information for trucking companies, owner/operators, truck drivers and logistics professionals working in the Canadian trucking industry. All posts by Truck News