FARMINGTON HILLS, MI — Steven Goodale has been named vice president of Daimler Truck Financial, a business unit of Mercedes-Benz Financial Services.

In this new position, Goodale will be responsible for all activities within Daimler Truck Financial and is a member of the company’s executive leadership team. He will be based in the company’s operations center in Fort Worth, TX

Before accepting the role, he was managing director and CEO of Mercedes-Benz Financial Services Australia and New Zealand.

“Steven brings a deep understanding of the commercial trucking industry and broad leadership experience within financial services to Daimler Truck Financial,” said Peter Zieringer, president and CEO of Mercedes-Benz Financial Services and regional head of Daimler Financial Services Americas. “He will continue to build upon the strong partnerships with our brand partner Daimler Trucks North America and our commercial dealers to provide exceptional support to our valued fleet, owner-operator, municipal and vocational customers.”

Goodale takes the place of Juergen Rochert who is taking a new assignment as managing director and CEO of Mercedes-Benz Financial Services Australia and New Zealand.

Goodale began his career with the company in 1985, as a part-time adjuster at Chrysler Credit Corp., while completing his bachelor’s degree at Wichita State University. He has held several positions in the U.S. and Germany, including: the head of global credit operations; vice president of credit and national accounts; vice president of customer service, collections and remarketing; as well as zone manager in Philadelphia and New Orleans.

While Goodale served as the director of credit for Daimler Truck Financial from 2001 to 2005, he successfully worked with dealers and customers to find solutions in a very challenging environment, according to the company.

Daimler Truck Financial provides a range of financial and insurance services in support of Daimler Trucks North America‘s commercial vehicle brands which include Freightliner, Western Star, Mitsubishi Fuso and Sprinter.