LOUISVILLE, Ky — Volvo used the Mid-America Trucking Show as the launching pad for three redesigned interior options and 10 new seat coverings, aimed at increasing comfort and productivity – and attracting and retaining drivers.

“Professional drivers use their truck as a living space, to work, cook, eat, sleep and socialize, so we want to provide contemporary designs that are functional and create a relaxing environment,” Volvo Trucks product manager Frank Bio said.  said. “We gave each trim level a complete overhaul and introduced a softer colour pallet with contrasting, multidimensional fabrics to complement our ergonomic cab design.”

Bio explained that the design team was inspired by contemporary  designs of homes and offices and focused on providing a functional design that was easy to maintain while providing a feeling of brightness and roominess.