TROY, Mich. — Meritor’s DriveForce tour has hit the road and will visit truck dealerships throughout the country to educate customers on Meritor and Meritor Wabco products.
The schedule is still being developed.
The tour will feature an interactive walk-through product display trailer and offer product training, information and presentations for: axles; brakes; drivelines; aftermarket solutions; and Meritor Wabco safety solutions.
Select locations will also offer ride-and-drive demonstrations, during which Meritor Wabco’s OnGuard Onlane lane departure warning system with video capture capabilities will be put on display.
“Dealers and their staffs will receive hands-on support from Meritor’s DriveForce product experts during these fun, interactive experiences,” said James Taylor, general manager, DriveForce, for Meritor. “It’s a great way for dealers to promote their locations and invite their customers to attend. They’ll also benefit from customer leads and increased visibility within Meritor’s marketing and social media channels.”
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