New Alliance Website elevates critical parts information

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LOUISVILLE, Ky. — Alliance Truck Parts, a provider of allmakes replacement parts for the commercial transportation market, has launched an updated website focusing on expanded product information and content to help customers access the parts information they need.

Visitors to www.alliancetruckparts.com will find improved navigation and expansive information on product lines as well as improved parts lookup access.

Alliance Truck Parts catalog information is now available online in both traditional downloadable PDF format as well as the active Zmag digital publishing platform, allowing customers to page through the catalog online. Another change is the incorporation of Alliance Truck Parts Racing information within the main Alliance website, making it easier for fans and customers to get the latest updates from the Alliance Truck Parts Racing team.

The new website is optimized for mobile device viewing, an important consideration for parts and dealer location information that often needs to be viewed from the road.

The new mobile-optimized site architecture complements the Alliance Truck Parts tie to the DTNA mobile parts and service app, TruckerNet, available for iOS, Android and Blackberry devices, as well as the TruckerTools app for iOS and Android.

To learn more about Alliance Truck Parts, Alliance Truck Parts Racing and see the new website in action, visit www.alliancetruckparts.com.

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