New DAT Analytics Service Includes 14 Canadian Markets

PORTLAND, OR – Fourteen Canadian markets are included in a new online analytics service launched by DAT Solutions so transportation and logistics professionals can access truck and load data on the 149 key market areas in North America with the highest concentrations of inbound and outbound freight.

Through a Tableau web portal, customers access a set of trucking freight data visualizations, but it also allows users the option of importing data into their own systems.

“For years, DAT Solutions has provided volumes of data on the 65,000 lanes we track,” said Greg Sikes, vice president of products for DAT Solutions. “We developed this data analytics service through close collaboration with several top 50 third party logistics companies who are now benefitting from enhanced planning, carrier prospecting and benchmarking capability.”

Customers can sort the data by individual and multiple key market areas to customize charts and maps of current or historical trends to help them understand demand and capacity, according to DAT.

Market data comes from DAT Load Boards, which host more than 120 million load and truck posts each year, and DAT RateView, which compiles more than US$24 billion in actual freight bills annually.

Currently available data visualizations include:

  • Carrier development charts – Provides carrier load-search and truck-posting activity by company and key market area, so users can identify potential business partners in the lanes they run.
  • Supply/demand heat maps – Shows the number of available freight loads vs. the number of available trucks in each key market area. This “load-to-truck ratio” is a leading indicator of whether truckload rates on the sport market will rise or fall, and can signal changes in contract freight rates.
  • Inbound/outbound trucks and loads map – Shows loads and trucks inbound and outbound for each key market area, to help users better understand freight volume patterns between cities.
  • Truck density maps – Shows the concentration of trucks by equipment type within specific geographies. These maps can help carriers understand where to position trucks, or can help shippers when deciding where to locate a plant or distribution center.


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