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Shell Tech Tour provides latest in lubricant and coolant technology

HOUSTON, Texas -- Shell Lubricants' multi-city Shell Tech Tour has gotten rave reviews since it was launched June 1...

HOUSTON, Texas — Shell Lubricants’ multi-city Shell Tech Tour has gotten rave reviews since it was launched June 13, the company said. The tour is designed to keep fleet customers up-to-date the latest lubricants and coolants technology.

One of the hottest topics being covered on the tour is the latest news on the new API CJ-4 motor oil category. API CJ-4 is a step change in motor oil performance that provides improvements in wear control, high-temperature oxidation control and soot handling. The new motor oils will be required for 2007 model year heavy-duty diesel engines.

“The event made me think about how the new 2007 engines, Ultra Low Diesel Fuel and CJ-4 Oils will impact my business,”said Jessie Lopez of TSI. “I learned a great deal about how Diesel Particulate Filters (DPF) work and how important the maintenance of them will be for engine performance. Based on the pricing projections discussed, I plan on buying the DPF cleaning device, because it would likely be more cost effective than outsourcing the service.”

“I was very interested to learn about the backwards compatibility of the 2007 oils, because I hear that question often from my customers and was pleased with the information that was provided at the event,”said Mike Blanco, southwest regional fleet sales manager for Speedco. “Shell has been the only oil company to reach out to me with this kind of educational forum, and I would encourage them to do more of these events as we near the launch of the new formulation for 2007 oils.”

“The Shell Tech Tour is one way Shell Lubricants takes a leadership role in the industry to educate our customers about important issues like the new 2007 motor oils that will impact their businesses,” says Dan Arcy, technical marketing manager for Shell Lubricants. “We feel one of the best ways to do this is in a format that is both interactive and informative.”

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