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Sterling improves web presence

REDFORD, Mich. -- Sterling has launched a revamped Web site, which includes updated information on the manufacturer...


REDFORD, Mich. — Sterling has launched a revamped Web site, which includes updated information on the manufacturers latest truck offerings.

With the latest specs and information – www.sterlingtrucks.com – offers increased functionality, and the company aims to make the new Web site the go-to source for information on Sterling’s work trucks.

The site includes updated information on all models, including the recently launched Set-Forward Sterling, Sterling 360 and Sterling Bullet.

Additionally, the enhanced Choose Your Work Application tool makes it easier to find details about specific trucks and applications and to compare models. Visitors can also easily locate dealers and even download Sterling images and logos.

Updated information on engine models like the MBE 4000 and Detroit Diesel Series 60 is also available. Several new and revised brochures and sale sheets have been added to the Product Literature section of the site and are available for download.

“It has certainly been an exciting year for us. Over the last year we launched many new products, as well as CompleteLease, a full-service leasing program,” said Ann Demitruk, director of marketing for Sterling. “Interest in the company and our products is soaring. In fact, nearly 100,000 new people visited our Web site over the last year. This new Web site design will make it easier for all of them to find product and dealer information quickly and easily.”


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