TORONTO-Customers of one liquid and bulk truck tank rental and leasing provider were lassoed for annual event earlier this month at one world famous rodeo as part of a big thank you.

Transcourt Trailer Leasing held its Customer Appreciation Event for those in attending the Calgary Stampede on July 6, not only for clients from Calgary, but throughout Alberta and elsewhere in Western Canada.

Once they saddled up and moseyed on over they found the event started off with a BBQ cookout at the frontier Pavilion. No indication if beans were served or not.

The vittles, or rather meal, was followed by a trip to the Grandstand and the GMC Rangeland Derby, the premier chuckwagon races at the Calgary Stampede while the evening ended with the world famous TransAlta Grandstand Show featuring many performers

“It is our way of letting our customers know that we truly appreciate their business and it is a good way to get to know them better and build solid relationships, which isn’t always easy in a conventional business format”, said Bruce Daccord, president of Transcourt.

Transcourt Tank Leasing was founded in 1997. As of this past April it has doubled its business in the past three years while its tank-trailer fleet has grown by more than 30 percent annually over the past two years.