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Volvo launches fuel-themed iPad game

GREENSBORO, N.C. -- Volvo Trucks has released a new iPad game called Fueldrop, which officials say highlights the company’s “past and present leadership in fuel efficiency and innovation.”


GREENSBORO, N.C. — Volvo Trucks has released a new iPad game called Fueldrop, which officials say highlights the company’s “past and present leadership in fuel efficiency and innovation.”

The object of the mobile game is to make the most out of every drop of fuel throughout each level, according to Volvo. Volvo Trucks engineers contributed their expertise to help integrate engine-inspired components and incorporate hot, cold and wet elements into the game.

“Fuel efficiency and innovation are part of Volvo’s DNA,” said Magnus Koeck, Volvo Trucks vice-president of marketing and brand management. “We have long been global leaders in engine, transmission and truck design, all of which help minimize fuel consumption. The Fueldrop game allows us to share our heritage in a way that members of the trucking industry and the motoring public alike can enjoy and appreciate.”

To view a video trailer for the Fueldrop game, click here. To download the game for free from Apple’s iTunes Apps store, click here.


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