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Volvo provides a boost for child safety

GREENSBORO, N.C. -- In an effort to help improve child safety in Guilford County, Volvo Trucks North America donate...

GREENSBORO, N.C. — In an effort to help improve child safety in Guilford County, Volvo Trucks North America donated more than 750 child safety seats to local community service organizations.

The organizations will distribute the child safety seats to low-income families across the county who meet specific eligibility requirements and expect the donation to completely cover the county’s need for the next year.

“Safety is a core value for Volvo, and our aim is to improve the welfare of children in Guilford County by working with local government agencies and charitable groups to make sure that every child is safely restrained and protected when travelling in a car,” said Peter Karlsten, president and CEO of Volvo Trucks North America.

The first 50 child safety seats were distributed to pre-selected families at Volvo’s North American headquarters in Greensboro, as part of “Volvo Safety Day,” a family-oriented series of activities focused on children’s safety and open to the public.

“For more than 75 years, Volvo has been dedicated to the safety of those who drive our trucks and those who share the road with them,” Karlsten said. “Volvo invented the most effective vehicle occupant safety device ever, the three-point safety belt, and this donation is part of our effort to extend our safety commitment beyond our products and our workplace to our community.”

Volvo decided to donate the child safety seats after consulting with community organizations to identify a pressing community need that the company could completely address.

The car seat program represents a cooperative approach to community problem solving that fully utilizes limited community resources. The organizations involved are: SAFE Guilford, Buckled With Love, Junior Luv Buckles, Volvo Ready-to-Ride, Guilford Child Development and Guilford County Department of Public Health.

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