John G Smith

John G. Smith is Newcom Media's vice-president - editorial, and the editorial director of its trucking publications -- including Today's Trucking, trucknews.com, and Transport Routier. The award-winning journalist has covered the trucking industry since 1995.

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Daimler CEO talks growing share, struggling market

LAS VEGAS, NV - It's a tough market for truck sales these days, but Daimler Trucks North America president and Chief Executive Officer Martin Daum still sees a "light at the end of the tunnel" - and is setting firm goals for the year to come. Where Canadian Class 8 sales were up 6% in 2014 and 3% in 2015, they are down 24% this year. Daum expects 360,000 Class 6-8 trucks to be sold in the NAFTA region this year, down dramatically from 424,000 units last year, and even the 384,000 in 2014.