MAUMEE, Ohio — Dana says it will be strengthening its North American field sales and service organization to support more then 4,000 commercial vehicle OEMs and dealers in the US, Canada and Mexico.

The company’s field sales and service organization, previously part of the Roadranger alliance with Eaton, now consists of nearly 100 professionals, the company announced. The team includes dedicated applications and engineering contacts as well as more than 20 field-based service reps with an average of 25 years’ experience.

Dana says in the weeks ahead it will increase touch points with customers through localized inventory to support down trucks, new training resources, a dedicated call center, a new Web site and other customer interfaces.

“Dana has been delivering innovative driveline technologies and superior customer support to the commercial-vehicle market for more than a century,” said Mark Wallace, president of on-highway driveline technologies at Dana. “We’ve made a significant investment to strengthen our capabilities and deploy a dedicated, experienced team equipped with the tools to quickly and effectively maximize customer productivity and put more pay in their loads.”

The new field sales and service organization is led by Jim Kahut, director of sales for aftermarket and Mike Schwanzl, senior manager, North American field sales.

“This sharper focus on customer satisfaction will allow Dana to better understand the needs of fleet operators, bringing drivetrain solutions to market more quickly,” Wallace added. “Industry-leading warranties; an enhanced, focused platform of service and support; innovative new tools; and a steadfast dedication for increasing fuel efficiencies and reducing emissions all help to solidify Dana’s longstanding commitment to the commercial-vehicle market.”