Navistar launches value parts brand

WARRENVILLE, Ill. — Truck and engine maker Navistar International has an answer for truck owners struggling with the deepening recession: a lower-priced private label brand for fast-moving and fast-wearing parts.

PartSmart products, which include a variety of parts for all makes of trucks, cost up to 20 percent less than genuine, original equipment parts, Navistar says,

Some of the parts available include air valves, bearings, belts, clutch, hoses, hydraulic pads and calipers, lighting, rotating electrics, u-joints, seals and wipers.

All of the parts come with a one-year, parts-only replacement warranty.

"PartSmart provides Navistar a great opportunity to support our customers during these challenging economic times when many customers are cutting back and pinching pennies. With this new value line, Navistar enters a segment of the parts business in which we previously have not been involved,” said Michael Cancelliere, senior vice president and general manager for Navistar Parts in North America.

“It’s a necessity in today’s environment to offer cost effective products customers can use to hold down their operating expenses without sacrificing quality."

 


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