Yokohama rolls tire price forward

FULLERTON, Calif. — The price of a Yokohama Tire is going up because of the continued rising costs of raw materials, the company says.

The tire maker will hike the price tag of its Off The Road (OTR) tires by three to five percent beginning January 1, 2007.

“The record escalation of raw material costs, petroleum-related material and energy costs, as well as transportation costs, have combined to make price increases a necessity,” said Gary Nash, Yokohama director of OTR tire sales. “Yokohama’s improvements in operational efficiency have actually helped offset higher materials costs. In fact, the three to five percent bump is inline with all our other product lines.”

The increase will be on all OTR brands produced by Yokohama. Specific
details, including inline adjustments, will be announced at a later date.

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