Minimizer reveals new Western Star floor mats

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BLOOMING PRAIRIE, Minn.  – Minimizer released five new custom-molded floor mat kits for 2016-2018 Western Star trucks today.

“It’s exciting to know that we now have nearly every Western Star truck released over the past couple years covered … literally,” Minimizer CEO and chief visionary Craig Kruckeberg said. “Our custom molded floor mats are designed to be a perfect fit, which can be tough logistically, but I’m proud to say our R&D team has pulled it off.”

“The differences between cabs can be so small, such as whether the truck has a driver side electrical tray,” Kruckeberg said. “We have to take every little thing into account. Otherwise, the result would not meet our standards.”

Minimizer has plans to update their selection of International floor mats, which should be released in the near future.

“We want every truck on the road to be outfitted with Minimizer floor mats,” Kruckeberg said. “That may be a pipe dream, but if we didn’t dream at least a little, we wouldn’t be where we are today.”

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Sonia Straface is the associate editor of Truck News and Truck West magazines. She graduated from Ryerson University's journalism program in 2013 and enjoys writing about health and wellness and HR issues surrounding the transportation industry. Follow her on Twitter: @SoniaStraface.


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