Anti-corrosion product taken off the market

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OTTAWA, Ont. — The Competition Bureau has filed a consent order against the marketing practices of manufacturers of an electronic anticorrosion device known as Total Protection.

Antirouilles Electroniques TP, Garantie Express Inc. and their president, Jacques Nadeau, are listed in the complaint filed with the Competition Tribunal. They are accused of making false claims in their advertising.

“Consumers can easily be duped by false claims that can only be assessed by experts with specialized technical knowledge,” says Raymond Pierce, deputy commissioner on competition, fair business practices branch. “Other electronic anticorrosion devices with similar performance claims are being examined by the Bureau.”

The $300 device is primarily marketed in Quebec and aimed at protecting auto bodies against rust. But tests indicated that it wasn’t proven to work effectively.

The companies have agreed to cease marketing Total Protection and any similar products in Canada unless proper tests are carried out. Customers will also receive a letter promising their money back or an eight year anti-corrosion insurance policy.

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