New promotion draws excitement

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LOUISVILLE, Ky. — Chicago Rawhide (CR) a subsidiary of SKF introduced two new products at the Mid-America Trucking Show and a newly developed promotion will help move these products.

CR’s Scottseal Plus now has a new and improved version, the Scottseal Plus XL.

“Scottseal Plus XL is made to handle the toughest of jobs. It was designed specifically for wheel end applications,” says Leslie Kern, SKF/CR senior product manager, aftermarket division. “The heat endurance is the basis for excellent results. The characteristics lead to years of trouble free operations.”

Two hands is all it takes to press the Scottseal Plus XL into a hub.

As much as 90 per cent of usual damage on seals can be attributed to installer error. A seal installation can take an hour to complete. “That is lost time and money,” says Kern.

Also new from CR is their new CR Hubdometer, a heavy-duty tool to help fleets calculate the true cost per mile and also a foolproof method for tracking scheduled maintenance and safety inspections.

Fleet maintenance managers can use the CR Hubdometer to document distance-related warranties on tires, batteries, brakes and other components.

Completely mechanical, the CR Hubdometer requires no wiring or complicated programming. It offers a full range of gear ratios to match virtually any tire specifications. It counts upward in forward or reverse and can be mounted on the left or right side of the vehicle.

The installation of these or any SKF/CR brand products has become an even better idea for heavy-duty truck installer/technicians. Beginning Mar. 1, the installation of these brands of parts can mean winning cash prizes or a new Harley-Davidson motorcycle.

The Heavy-Duty Cash and Harley-Davidson contest is open to all heavy-duty technicians who install qualified SKF/CR wheel end products.

Installer/technicians simply fill out a square on their Heavy-Duty Cash and Harley Davidson game board every time they install a product. When the board is completed, they installer/technician sends it in for another chance to win a share of $100,000 in cash giveaways ($400,000 US), or one of the grand prize Harley-Davidson FXDL Dyna Low Riders.

The Canadian drawing for the bike will be held Mar. 15, 2003 (US bikes will be drawn on the same date). In addition one Harley-Davidson will be awarded to a distributor sales representative from Canada or the US in a special drawing.

“We’ve got a new product and we’ve got a program to help us launch it,” says Douglas Fyke, SKF/CR manager of marketing communications. “It’s a rich program but it helps us move product and ties in the end user to the distributor. It is really a pull through program.”

Installer/technicians should see their SKF/CR representatives for all the details.

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