Volvo wins record market share in Canada

GOTHENBURG, Sweden – Volvo Trucks reached a company record share of 15.3 percent of the Canadian heavy-duty retail market in 2014, according to data compiled by the Canadian Vehicle Manufacturers’ Association and IHS Automotive.

Volvo also achieved a 12.4 percent market share for the combined U.S. and Canadian heavy-duty retail market, another all-time high for the company.

The company attributed the high marks to customers’ continued positive response to Volvo’s fuel-efficient products and Uptime services.

Volvo market share climbed 2.2 percentage points in Canada, with a retail volume of 4,510 vehicles compared with 3,652 in 2013.

For the combined U.S. and Canadian market, Volvo achieved a retail volume of 31,065 vehicles versus 24,310 in 2013. Volvo’s U.S. retail share, recorded by WardsAuto Group, was 12 percent in 2014 (26,555 vehicles), compared with 11.2 percent in 2013 (20,658 vehicles).

“This achievement is evidence of the market’s acceptance of our aerodynamic trucks, fuel-efficient powertrains and commitment to maximizing Uptime support for our customers,” said Gӧran Nyberg, president of Volvo Trucks North American Sales and Marketing. “Continuing our focus on these customer needs, as well as driver productivity and safety, will well-position Volvo Trucks for the future as fleets continue to seek products that increase their return on investment.”

The Volvo Group, which employs about 110,000 people, has production facilities in 18 countries and sells its products in more than 190 markets. In 2013, the Volvo Group’s sales amounted to US$41.5 billion.


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