Driver retention begins with the hiring process: Panel
GUELPH, Ont. – Ensuring prospective hires are a good fit for your company before hiring them is key to reducing costly driver turnover. That’s especially true of entry-level drivers, who may not fully grasp the realities of life on the road, a panel reports.
Get real — and retain your drivers
KISSIMMEE, Fla. -- Basic marketing sense says you should sell your positives, but when it comes to selling your fleet to potential drivers, overselling may be causing higher turnover. Industry experts talking driver retention and feedback at the 2018 Truckload Carriers Association (TCA) convention say broken promises lead to higher driver turnover, with a large number of drivers walking out the door before they’ve been employed a full six months.
IN PRINT — Attracting a new generation of workers
Attracting the under-35 crowd is a full-time job for many marketers, including those trying to sell jobs in the trucking industry. Already facing a growing labor shortage in all areas of the industry, fleets should brace themselves for the onslaught of retirements coming in the next few years. As baby boomers decide to cash in and trade their trucks for lawn mowers and golf clubs, carriers face a crisis.
Recruiting, retention, and reflecting demographics
MISSISSAUGA, ON - The trucking industry's average employee is seven years older than a typical Canadian worker, and overwhelmingly male. But a potential generation of new recruits is within reach in the form of largely untapped resources - millennials and women.
Leaders stress balance, mentorship at HR summit
TORONTO, ON - The career paths to leadership roles don't always take straight lines. Kelli Saunders, president of Morai Logistics, began by answering the ad for a telemarketing rep at a logistics company. Anne McKee, Chief Operating Officer at Trailer Wizards, began studying earth sciences. Michelle Arseneau, Managing Partner GX Transportation, was still in high school when she joined her sister at a fleet office job that paid better than local retailers. "I don't know if I believe in career paths," McKee adds. "Meanderings used to work very well for me." Despite the varied career paths, they share many similar career philosophies - and offered them up during Trucking HR Canada's recent Women with Drive summit in Toronto.
HR experts discuss lack of women drivers
TORONTO, ON - Human Resources experts from Canadian carriers were among those who took took center stage on Thursday during the third-annual Women with Drive summit, offering thoughts on what can be done to attract, recruit and retain female drivers.