Equipment Western Star rounds out X-Series line with redesigned highway tractor August 2, 2022 This year marks the 55th anniversary of the Western Star brand, but never has a truck by that name been so lavishly dressed with driver comforts and advanced technologies as…
Equipment Western Star grows X-Series line September 23, 2021 Western Star’s new X-series of vocational trucks has expanded. The 47X, introduced today, provides all the benefits of the recently introduced 49X but in a more compact, lighter-weight design. Visitors…
Equipment Western Star mine truck to be electrified in Quebec November 2, 2020 MONTREAL, Que. – An off-road Western Star mine truck is being electrified as part of a multi-stakeholder collaboration. The project involves The Innovative Vehicle Institute (IVI), Propulsion Quebec, the National…
Equipment Western Star takes wraps off all-new 49X vocational truck September 29, 2020 PORTLAND, Ore. – A new Western Star, six years in the making, is joining the family, and the OEM boasts the truck is the organization’s most comprehensively tested vehicle ever.
Equipment Western Star to debut ‘most tested truck’ in its history September 1, 2020 PORTLAND, Ore. – A soon-to-be-released Western Star vocational truck will be the brand’s toughest ever truck, after going through extreme and grueling testing conditions, the company announced. Daimler Trucks North…
Equipment Canadian fleet takes delivery of 200,000th Western Star March 6, 2020 INNISFIL, Ont. – Western Star’s 200,000th truck is being deployed in Canada, the brand’s home and native land. Western Star was founded in 1967 and produced in Kelowna, B.C., until…
Business Management Daimler shifts from brands to business segments in new business model March 2, 2020 DTNA shifts business approach from brand recognition to focus on vocational and on-highway segments
Equipment Design students consider future of vocational trucks October 22, 2019 PORTLAND, Ore. – Daimler Trucks North America (DTNA) has challenged art students to design the vocational truck of the future, through a collaboration with the ArtCenter College of Design in…
Equipment Western Star updates 4700, looks to grow vocational presence August 26, 2019 YOUNTVILLE, Calif. – Western Star wants a bigger bite of the vocational truck pie, and has enhanced its 4700 model to improve the driver and body builder experience. The vocational…
Western Star enhances Model 4700 January 24, 2019 Western Star has enhanced its 4700 model, introducing a series of changes in the name of productivity, safety, upfitting time, and weights.
Business Management Enhancements to Western Star 4700 center on drivers, upfitters January 22, 2019 Company says it will continue to grow on its past success in Western Canada
Equipment New Western Star leadership eyes vocational growth July 17, 2018 YOUNTVILLE, Calif. – David Carson, the newly installed president of Western Star, says the company is positioned for growth in the vocational segment and poised to take advantage of a…
Equipment Freightliner, Western Star offer OOIDA rebates May 25, 2018 PORTLAND, Ore. – Members of the Owner-Operator Independent Drivers Association (OOIDA) are eligible for rebates on qualifying new Western Star and Freightliner truck models. Qualifying used trucks at SelecTrucks Centers…
Business Management Rocky Mountain Diesel acquires Dunlop Western Star Centre April 30, 2018 CRANBROOK, B.C. – Rocky Mountain Diesel (RMD) will be rebranded after its acquisition of Western Star dealership Dunlop Western Star Centre. With 19 years of history under its belt, RMD…
Equipment Western Star offers rebate to Women’s Trucking Federation members April 24, 2018 TORONTO, Ont. – Western Star is offering a rebate to members of the Women’s Trucking Federation of Canada. The Western Star 4700, 4900 and 5700XE models qualify for the rebates…