Trucks Western Star’s “Wings of Awesomeness” continue to soar for 2018 January 11, 2018 PORTLAND, Ore. – John Denver may have been on the “wings of an eagle,” but Western Star drivers can be on the “Wings of Awesomeness.” For the limited edition graphics…
Equipment Daimler names new Western Star Trucks boss December 5, 2017 PORTLAND, Ore. – David Carson has been named president of Western Star Trucks, and chief diversity officer for Daimler Trucks North America (DTNA). He is currently president of Freightliner Custom…
Business Management Western Star extends military veteran discount program into 2018 November 10, 2017 PORTLAND, Ore. – If you’re a Canadian or U.S. military veteran, Western Star and Daimler Truck Financial (DTF) has an early Christmas gift for you. The company will be extending…
Equipment Western Star trucks get new options September 25, 2017 ATLANTA, Ga. – The Western Star brand turns 50 this year, and for its birthday, it’s receiving several new options. “We’re continually adding new options that contribute to the truck’s…
Business Management Daimler breaks ground on new logistics center August 25, 2017 CLEVELAND, N.C. – Daimler Trucks North America (DTNA) has broken ground on its new logistics center at the company’s truck manufacturing plant in Cleveland, N.C. Expected to be completed early…
Transportation Western Star adds new options, 25-ton XD OffRoad hauler April 27, 2017 PHOENIX, Ariz. — Western Star has added a new 25-ton hauler to its XD OffRoad line of equipment, aimed at smaller off-road applications, such as construction, mining, and quarry site…
Equipment At 50, Western Star just getting started April 27, 2017 From humble Canadian roots, Western Star celebrates 50 years in business
Equipment Western Star turns 50 February 9, 2017 QUEBEC CITY, Que. – Western Star dealers recently gathered in Quebec City for their annual dealer meeting and to mark the truck maker’s 50th anniversary. The company says it will…
Human Resources Pair of Canadians place in Top 3 for Western Star’s ‘Get Tough Challenge’ February 2, 2017 LAS VEGAS, Nev. – Western Star Trucks held its ‘Get Tough Challenge’ during the World of Concrete 2017 (WoC) show in Las Vegas last month, awarding prizes to the Top…
Equipment Western Star shows off real-life Transformer May 13, 2016 Can be converted from water to dump truck in less than 10 minutes
Transportation Western Star increases sales, defying slumping truck market May 12, 2016 LAURENS, S.C. — Slumping truck sales have not kept Western Star from growing its market share and sales numbers so far this year. Kelley Platt, president of Western Star, said…
Equipment Michael Jackson retiring as Western Star g.m. February 3, 2015 PORTLAND, Ore. — Western Star boss Michael Jackson is retiring March 31. The general manager of Western Star Truck Sales has held that position since 2009, and has spent 10…
Business Management WHY WESTERN STAR HAS A BOUNCE IN ITS STEP September 16, 2014 So, the 5700 is a great addition to the Western Star lineup, as it allows the brand to play in the full-aero segment of the Class 8 market, which comprises…
Equipment HOW THE 5700 PERFORMED ON THE ROAD September 16, 2014 Stable. Solid. Sexy. Three words that describe how the Western Star 5700 looks and feels on the highway. I had the opportunity to take it on a two-hour drive in…
Equipment INTRODUCING THE WESTERN STAR 5700 September 16, 2014 Okay, so I had a really, really good reason to miss that platooning demonstration. I was in Las Vegas for the introduction of the Western Star 5700, the truck maker’s…
