Equipment Western Star takes wraps off all-new 49X vocational truck September 29, 2020 PORTLAND, Ore. – A new Western Star, six years in the making, is joining the family, and the OEM boasts the truck is the organization’s most comprehensively tested vehicle ever.
Equipment Western Star to debut ‘most tested truck’ in its history September 1, 2020 PORTLAND, Ore. – A soon-to-be-released Western Star vocational truck will be the brand’s toughest ever truck, after going through extreme and grueling testing conditions, the company announced. Daimler Trucks North…
Equipment Canadian fleet takes delivery of 200,000th Western Star March 6, 2020 INNISFIL, Ont. – Western Star’s 200,000th truck is being deployed in Canada, the brand’s home and native land. Western Star was founded in 1967 and produced in Kelowna, B.C., until…
Equipment Design students consider future of vocational trucks October 22, 2019 PORTLAND, Ore. – Daimler Trucks North America (DTNA) has challenged art students to design the vocational truck of the future, through a collaboration with the ArtCenter College of Design in…
Equipment Western Star updates 4700, looks to grow vocational presence August 26, 2019 YOUNTVILLE, Calif. – Western Star wants a bigger bite of the vocational truck pie, and has enhanced its 4700 model to improve the driver and body builder experience. The vocational…
Business Management Enhancements to Western Star 4700 center on drivers, upfitters January 22, 2019 Company says it will continue to grow on its past success in Western Canada
Equipment New Western Star leadership eyes vocational growth July 17, 2018 YOUNTVILLE, Calif. – David Carson, the newly installed president of Western Star, says the company is positioned for growth in the vocational segment and poised to take advantage of a…
Equipment Freightliner, Western Star offer OOIDA rebates May 25, 2018 PORTLAND, Ore. – Members of the Owner-Operator Independent Drivers Association (OOIDA) are eligible for rebates on qualifying new Western Star and Freightliner truck models. Qualifying used trucks at SelecTrucks Centers…
Equipment Western Star offers rebate to Women’s Trucking Federation members April 24, 2018 TORONTO, Ont. – Western Star is offering a rebate to members of the Women’s Trucking Federation of Canada. The Western Star 4700, 4900 and 5700XE models qualify for the rebates…
Trucks Western Star’s “Wings of Awesomeness” continue to soar for 2018 January 11, 2018 PORTLAND, Ore. – John Denver may have been on the “wings of an eagle,” but Western Star drivers can be on the “Wings of Awesomeness.” For the limited edition graphics…
Equipment Daimler names new Western Star Trucks boss December 5, 2017 PORTLAND, Ore. – David Carson has been named president of Western Star Trucks, and chief diversity officer for Daimler Trucks North America (DTNA). He is currently president of Freightliner Custom…
Business Management Western Star extends military veteran discount program into 2018 November 10, 2017 PORTLAND, Ore. – If you’re a Canadian or U.S. military veteran, Western Star and Daimler Truck Financial (DTF) has an early Christmas gift for you. The company will be extending…
Business Management Daimler breaks ground on new logistics center August 25, 2017 CLEVELAND, N.C. – Daimler Trucks North America (DTNA) has broken ground on its new logistics center at the company’s truck manufacturing plant in Cleveland, N.C. Expected to be completed early…
Transportation Western Star adds new options, 25-ton XD OffRoad hauler April 27, 2017 PHOENIX, Ariz. — Western Star has added a new 25-ton hauler to its XD OffRoad line of equipment, aimed at smaller off-road applications, such as construction, mining, and quarry site…
Equipment At 50, Western Star just getting started April 27, 2017 From humble Canadian roots, Western Star celebrates 50 years in business